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Tim's Corner
SR Print Communications
Marketing and Sales Guru
Timothy D. Morse, Sr
  • Are you satisfied with your progress toward your goals?
  • Are you frustrated by day-to-day activities that tend to obscure the vision?
  • When was the last time you felt good about achievement?
  • Is it time to change what you're doing?

    SR Print Communications can take a fresh look at your activities.
    We have a very good marketing methodology.
    It is thoughtful, measurable and it works.

    Most people think marketing and sales are the same thing but they actually perform very different functions. Consider the director and actor--both are important and needed to build a good performance or presentation. Marketing directs how you approach sales, how you set the stage for the sales event.

    Understanding the marketplace is another critical factor. In other words, you wouldn't play Beethoven's Ninth Symphony to a crowd who paid to hear Metallica. I think you could predict the result of that event. Good research, experience and awareness of trends give you the tools you need to make informed decisions relating to how you position yourself in the marketplace. Again, setting the stage for the sales event.

    To understand the marketplace:
    • Question and analyze your focus group.
    • Read trade publications that provide important experiential information -- knowledgeable parties relating their experience and what they believe about existing trends.
    • Study what's hot on the internet.

    More to come later!

    SR Print Communications can bring your business or company into the 21st century. Contact us for your Marketing and Sales needs.
We are your full-service Downtown Communications Connection.
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SR Print Communications / a division of Santa Rosa Printing Company, Inc.
575 Ross Street,  Santa Rosa, CA 95401 (707) 525-0898    (707) 525-0923 fax
© SR PRINT Communications 2009
Last updated January 18, 2009